U5 #3 – Blast/Bless: Research

Etymology

Blast (magazine):
short-lived literary magazine of the British Vorticist movement in Britain” (Wikipedia)

Vorticist movement:
radical art movement that shone briefly but brightly in the years before and during World War I.” (Tate Britain)

Blast (Wikipedia):
Detonation, from latin: to expend in thunder
Explosion,  rapid increase in volume and release of energy in an extreme manner, usually with the generation of high temperatures and the release of gases

Bless (blessing, Wikipedia):
— the infusion of something with holiness, spiritual redemption, divine will, or one’s hope or approval.

Manifesto (Wikipedia):
— a written public declaration of the intentions, motives, or views of the issuer, be it an individual, group, political party or government

An Interpretation

In the context of the magazine, I interpretate Blast as something that has a provocative effect on the reader, as it should leave an impression and make people think. It also seems to be away of publishing so-to-say good and bad thoughts, in a carefree way. In opposition to the blasts, the blessings seem to be wanting to lighten the mood, as their section is after the blast part. It seems like a way to try to make up for the negative things that had just been said, and give a positive part to them as well.
The texts seem to have been written out of the thoughts, and are set reflecting a way to pronounce the thoughts, changing between bold, full capitals, smaller sizes as the phrases go on. Even though the black grotesk typography stands out on the page, as well as the distribution of the text on the pages (the blast pages are visibly more filled in comparison to the bless pages), the careless, light and humorous content of the declarations make the text less serious and easier to take in. The way the content is shaped by the typography shows that there is more to the design than just it being pretty. It supports the text and gives it more power, breaking the reading way due to the unconventional type setting.

The overall design in the magazine is focused on the content, it is there to support it and accentuate it to help the messages stand out.

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